Yu-Chi Tsai - About Page

ABOUT ME

Results-driven B2B Marketing Specialist with a track record of scaling digital presence, including a 6,383% increase in LinkedIn impressions and a 145% boost in engagement rates.

Expert in executing Go-To-Market strategies and product launches within the DACH region for global tech leaders. Adept at bridging the gap between R&D and sales to translate technical innovations into measurable business growth.

WORK EXPERIENCES

B2B Marketing Manager

YEESMA SARL 2025-2026, Remote in Germany
Established the company’s brand in its early stage, including building the official website with strategic SEO, developing LinkedIn & email campaigns, organizing global conferences at CTI & webinar with IEEE, successfully attracting several key potential clients, 20+ qualified leads, and a 73% increase in webinar attendance.

Link: yeesma.com (Website Building), Interview with co-founder

Digital Marketing Specialist

Huawei Technologies Deutschland GmbH 2024-2025, Munich, Germany
Led global campaigns and events in the DACH region, coordinating with regional sales leads and headquarters, driving +145% engagement and +70% impression growth on B2B platforms, and generating qualified C-suite leads through localized content and sales support.

Link: Antenna Talk (Interview with CMO)

Brand Marketing Specilaist

Yong-Cheng Securities Investment Consulting 2023-2024, Remote in France
Executed digital marketing strategies and managed a 115k-follower social media account, creating engaging content that boosted overall engagement by 29%, increased social media reach by 11%, and successfully attracted 20+ potential customers.

Link: bigecon.ig (B2C social media)

Market Research Coordinator

Cerner Enviza (Oracle) 2022-2023, Taipei, Taiwan
Conducted in-depth market research on NMOSD and SMA medications, identifying market trends and competitors to shape market strategies.

Link: NMOSD Market Research (Project Sector)